CAROLYN ZWEIFEL is an Account Executive in the Entertainment & Brand Strategies division of ID, where she began as an assistant four years ago. At ID, Zweifel works on a variety of corporate and entertainment clients, including Variety, Gen Art, ELLE, the Entertainment Industry Foundation, The Capital Grille, Warner Bros. Home Video and more. She is well versed in executing publicity campaigns on high profile events such as The Variety Studio at Sundance and the Toronto Film Festival, the annual Environmental Media Association Awards, Variety's Power of Youth events and massive red carpet events such as the Twilight Film franchise premieres for New Moon and Eclipse. She has worked on launch campaigns for new locations of The Capital Grille restaurant in Southern California, and has been instrumental in DVD campaigns for films such as The Hangover, The Town and the Harry Potter franchise, as well as philanthropic campaigns for the Entertainment Industry Foundation. Zweifel began her entertainment career in production with the Emmy Award® winning company PJM Productions. She received a B.A. degree in Psychology from the University of California, Los Angeles.
